Photo: Pinterest


Canadian Searches For These Winter Trends On Pinterest Are Off The Charts (+ The Best Inspo Boards Of The Season!)

With lockdowns in full effect and colder, shorter days around the corner, Canadians from coast to coast will be looking for unique ways to maintain a positive attitude, stay motivated, and get inspired this winter.

Luckily, Canada is a winter wonderland and there are lots of ways to take advantage of the great outdoors. On Pinterest, searches for “winter activities” are up 40 per cent. Searches for “snowboarding outfit” are also up 40 per cent.

Photo: Pinterest

Besides having an interest in après ski fashion, Canadians are set to enjoy cross country skiing, downhill skiing, winter camping, snow cabin getaways, and tobogganing with their pandemic bubbles this year.

With more time spent outdoors, warmth and comfort are becoming important factors in considering new winter wardrobe items. On Pinterest, searches for “winter fashion outfits” are now eight times higher. The term “turtleneck outfit layering” has seen a 180 per cent increase in searches, while “puffer vest outfit” is up 60 per cent and “winter hats” are up 30 per cent.

Since functional pieces will make the first-ever COVID Christmas comfortable, we recommend taking a look at the following Pinterest boards for #inspo:

Après Ski Fashion

Pinterest / Après Ski Fashion

Turtleneck Layering 

Pinterest / Turtleneck Layering

Heat Microfiber Leggings Layered Under Pants

Pinterest / Heat Microfiber Leggings Layered Under Pants

Combat Boots

Pinterest / Combat Boots

Practical Winter Boots

Pinterest / Practical Winter Boots

Trendy Snowsuits

Pinterest / Trendy Snowsuits

Puffer Jackets

Pinterest / Puffer Jackets

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